We have not and will stop banging the drum for digital transformation. The irreversible business revolution spurned by digital innovation is an undeniable fact. A recent survey conducted by Gartner found that 50% of CEOs expect their industries to be substantially or even unrecognizably transformed by digital technology. The people in charge see the writing on the wall. We have reached a tipping point.
The impact of digital transformation reaches into every aspect of doing business. For instance, keeping employees connected via video conferencing and collaboration technology can have a profound effect on the bottom line. A Gallup poll from 2013 found that 87% of employees feel disengaged at work. If this number is brought down to 10%, earnings per share jump by a whole 50%. And what’s a simple way to keep employees engaged? Video solutions that allow for instant, seamless connection and collaboration.
Digital innovation can improve customer support as well. Business is won and lost in the interactions between customers and support staff, and while the majority of such interactions still occur over the phone, the rise of video conferencing will soon revolutionize remote customer support. Imagine a troubleshooting call assisted by video, or a debt management dispute handled face-to-face. Such interventions can only improve the relationship between you and your customers.
To enact a lasting and effective digital transformation, three key factors must be present: security, automation and simplicity. Without these, your digital overhaul will soon become unmanageable and overwhelming.
Security
According to a study conducted by Juniper Research in 2015, data breaches will cost approximately $2.1 trillion in 2019. That’s four times more than the cost of breaches in 2015. If you are considering a video conferencing and collaboration solution, ignoring security could be perilous. Consider a remedy like Masergy Advanced Managed Security, which offers integrated advanced threat-management as well firewall management and continuous monitoring by security experts.
Automation
With the preponderance of endpoints and applications, IT departments risk being stretched so thin they are no longer effective. Automated infrastructure is crucial for keeping things running smoothly. Polycom RealPresence Distributed Media Application automatically provisions user accounts and personal meeting rooms, with very little (or no) administrative effort, while allowing users to connect regardless of protocol standard, device, network or location.
Simplicity
Alongside automation sits simplicity. A collaboration solution should offer no barrier to adoption. Automation gets you part of the way there, but you also want something with an intuitive interface that anyone will feel comfortable using. It doesn’t get much simpler than Cisco WebEx, a web and video conferencing application that allows users to start or join meetings on Android, iPhone, Blackberry, Windows 10, Mac and Linux. Anyone with an internet connection can join a meeting. That’s as simple as it gets.
Please contact us with any questions you might have about these and many other collaboration solutions, and we will have one of our experts get back to you ASAP.
